John Paul MacDuffie

The Race Towards the Deployment of Automated Vehicles

The image shows a person seated in the driver''s seat of a car with hands off the wheel, indicating use of autonomous driving. A display screen shows "Autonomous Mode" with a map and speed limit.

The automotive industry is undergoing its biggest transformation since its inception, as electric vehicles are being deployed worldwide and automated vehicles (AVs) move past their early stages of development. PVMI director John Paul MacDuffie sat down with Wharton Business Daily to speak more on the future of mobility and how he expects auto and tech companies will navigate these changes.…Read More

Why ‘Autos Plus Tech’ Is the Best Path for Automated Vehicles

Close-up of a blue car power button with the word "POWER" and an icon depicting a power symbol.

As automated vehicles (AVs) inch closer to entering the mainstream, observers and analysts are divided as to which players will come out ahead: established auto manufacturers or new entrants from Silicon Valley. However, PVMI director John Paul MacDuffie and David R. Keith, professor at MIT, believe a better framing is not “autos versus tech,” but “autos plus tech.”…Read More